Pre-order Prime Human + Get Lifetime Access to Prime Human Academy

NEW FROM BEN AZADI

PRIME
HUMAN

Burn Stubborn Belly Fat, Restore Your Energy, and Get Your Body Back at Any Age

Your body isn't broken. It’s just responding to the wrong signals.

In his new book, New York Times best-selling author and metabolic health expert Ben Azadi reveals the 10 signals that help determine whether your body stores fat or burns it, then gives you a practical 28-day reset for changing the message your body receives.

Publishing May 18, 2027. Verify your preorder to unlock your bonuses.

You’ve Been Doing the Work

Eating less. Cutting carbs. Exercising harder. Starting over on Monday.

And for a while, it may have worked. Until it didn’t.

The scale stalls. Your energy dips. The belly fat stays. So you tighten the rules and try harder.

At some point, it is fair to ask: If I know what to do, why am I still stuck?

The problem may not be your effort. It may be the message your body is receiving.

Why Your Body Keeps Holding On

Ben’s central idea is simple: Belly fat is the firewood your body refuses to burn when it believes winter is coming.

Restriction can signal that food is scarce. Short sleep and constant stress can signal that danger is near. Blood sugar crashes can keep the alarm running.

Your body is not grading your intentions. It is reading the signals.

Prime Human helps you identify the signals telling your body to hold on, find the one that matters first, and begin changing it with practical steps you can sustain.

A Plan You Can Actually Use

Then bring the pieces together in the 28-Day Belly Fat Reset: one clear plan designed to help you begin, stay consistent, and stop restarting every time progress slows.

Your Preorder Bonus: Start Before the Book Arrives

Belly Fat Breakthrough Course

The book gives you the system. Belly Fat Breakthrough gives you a place to start using it before the book arrives, ask questions while the live series is running, and return to practical resources over time.

Your verified pre-order gives you access to the Course resources now, including the expert interviews, framework videos, and guides. Live coaching calls are available now until July 2027.

Pre-order one copy from a participating retailer and verify your order to receive:

Why order now?

The earlier you pre-order your book, the more live calls you can attend. The final call is scheduled for July 3, 2027, so the number of remaining calls decreases as the series progresses.

9 live calls remaining | Next: Nov. 21, 2026 | 11 a.m.–12:30 p.m. ET

How to Get Your Preorder Bonuses

10 SIGNALS. ONE PLACE TO BEGIN.

What You’ll Learn Inside Prime Human

Your body is always listening.

In Prime Human, Ben reveals 10 powerful signals hidden in the way you eat, sleep, move, think, and shape your environment—and shows how small changes can send your body a very different message.

You’ll learn why pushing harder can keep you stuck, how to recognize which signals may be working against you, and how to choose the one change that gives you the clearest place to begin.

Then you’ll put it all into practice with the 28-Day Belly Fat Reset, so you can stop jumping between strategies and give your body enough consistency to respond.

You don’t need to master all 10 signals at once. You need to find the right first one.

Meet the Man Challenging How We Think About Belly Fat

At 24, Ben Azadi sat in his car after a doctor's appointment holding a prescription and wondering whether exhaustion, brain fog, aching joints, and 80 extra pounds were simply his life now. He had been told to eat less and move more. He needed a better explanation.

Ben went on to lose 80 pounds and improve his metabolic health. For nearly two decades, the New York Times best-selling author of Metabolic Freedom and Keto Flex has taught through books, one-on-one coaching, online programs, interviews, and a global audience.

Prime Human brings the patterns he has seen repeatedly into one practical system designed to help readers stop fighting their bodies and start changing the signals their bodies receive.

Winter Isn't Coming. Your Body Just Doesn't Know That Yet.

Prime Human shows you how to understand the signals your body is receiving, identify the one to change first, and run a 28-day plan without another extreme reset.

Pre-order today and get lifetime access to Belly Fat Breakthrough Course, including every live coaching call remaining after you join.